How To Use Podcasts as a Business Growth Engine with Sheryl Plouffe

How To Use Podcasts as a Business Growth Engine with Sheryl Plouffe

In this episode of the podcast, Sheryl Plouffe shared the significance of podcasting in sharing your message and how it can drive business growth. πŸ‘

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Show notes:Β 

[00:00] Introduction
[01:00] Sheryl shares her story and how it all started
[02:09] Why you should start a podcast as a business owner
[06:19] Sheryl’s first podcast setup and strategy
[12:45] The importance of having a purpose
[15:05] Podcast as a fundamental system within the business
[16:05] Podcast as a vehicle to share your message & connect with people
[17:56] Tactics on how to promote your appearance
[20:46] Utilizing other digital platforms to help spread your message
[23:28] Bonus Takeaway: The importance of building your systems

Do not just focus on your podcast set-up but the strategy instead

You don’t really need an expensive and complicated set-up to start your podcasting journey. What you should put time and plan for is the strategy for both the short-term and long-term.

Another thing you should be focusing on is your message and how to be of help not just to your audience but also your guests. Value-based content will always win in the long haul when it comes to building your brand.

About our guest:

Follow Sheryl Plouffe!






Sheryl Plouffe is a seasoned professional with a wealth of experience in television broadcasting. With over 25 years of experience and having been seen by millions, she has established herself as a trusted face on Canadian television.

Sheryl has produced thousands of videos and has broadcasted over 20,000 hours of live television, showcasing her mastery of the medium.

Aside from her illustrious broadcasting career, Sheryl Plouffe is also a successful entrepreneur and an expert in video strategy. She owns Sheryl Plouffe Media Inc. and is an advisor to 6-figure entrepreneurs looking to implement scalable systems in their businesses.

With her wealth of experience and expertise, Sheryl aims to help entrepreneurs grow and succeed in their respective industries.

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